Overview

Designed print and digital marketing materials for one of America's leading cancer research and treatment centers, supporting philanthropy events, internal communications, and patient education initiatives. Created cohesive brand experiences across multiple touchpoints for major fundraising programs including the annual Spirit of Life Gala.

Design Solutions

• Event Branding & Materials — Designed comprehensive visual systems for 3-6 annual fundraising events, creating cohesive experiences across invitations, programs, signage, digital displays, and donor recognition materials.
• Marketing Collateral — Produced infographics, HTML web banners, social media graphics, animated ads, and print materials while maintaining brand consistency across all channels.
• Cross-Functional Collaboration — Partnered with marketing, philanthropy, and clinical teams to translate complex medical and fundraising information into clear, accessible visual communications under tight deadlines.

Outcome

Supported successful fundraising campaigns and events serving 900+ attendees and stakeholders. Delivered high-quality design work that maintained City of Hope's brand integrity across print, digital, and environmental applications, contributing to the organization's philanthropic mission.